Voters casting ballots at white voting booths with American flags and VOTE signs at a US polling station.

 

Authentic Storytelling for Candidates, Leaders & Public Servants

 

Campaign Storytelling

Campaigns are built on relationships. The strongest photos and videos don't just document events—they help voters understand who you are, what you care about, and how you connect with the community you serve.


Led by former CNN photojournalist Bethany Swain, Swain Domain creates photography, video, and campaign storytelling content that feels authentic, approachable, and rooted in real moments.

Why Bethany?


Political campaigns move quickly. Schedules change, events run late, opportunities appear without warning, and important moments happen in seconds.

Bethany brings the instincts of a journalist, the calm of a seasoned field producer, and years of experience working in fast-paced environments.


Her approach focuses on creating trust, helping candidates feel comfortable on camera, and capturing genuine moments that resonate with voters.


 

Whether documenting a town hall, filming a candidate introduction, creating social media content, or photographing a community event, Bethany helps leaders communicate who they are—not just what they do.

 

Woman in red Moms Demand Action shirt sits in church pew during a community meeting with audience members.

 

 

Ways We Work

 

 

 

Interview-Focused Storytelling

 

A streamlined approach designed for candidates who need professional messaging and video content without a large production footprint.

 

May include:

  • Planning and strategy
  • Message development
  • Interview coaching
  • Professional lighting and audio
  • Edited video deliverables

Best for:

  • Candidate introductions
  • Issue-based messaging
  • Website content
  • Social media content

 

 

Documentary Campaign Storytelling

 

A more comprehensive approach that combines interviews, photography, events, and community-based storytelling.

 

May include:

  • Strategic planning
  • Interviews
  • Community-based filming
  • Event coverage
  • Still photography
  • Multiple video deliverables
  • Social media content

Best for:

  • Campaign launches
  • Voter introduction efforts
  • Long-term content creation
  • Building a campaign media library

 

 

Event & Community Coverage

 

Professional photography and video coverage for campaign events, community meetings, town halls, volunteer activities, and public appearances.

Best for:

  • Campaign events
  • Community engagement
  • Fundraising events
  • Volunteer recruitment
  • Press and media use

Every campaign has different goals, timelines, and budgets. Some need a focused introduction video. Others need a larger content library that can be used throughout the campaign.

People marching in a parade, wearing Dana Jones campaign shirts, waving to crowds on a sunny day.
Large group of supporters gather at an Evan Glass campaign event, smiling and posing together indoors.

 

If you're considering professional photography, video, or campaign storytelling support, Bethany would be happy to learn more about your campaign and help determine the right approach.

 

Let's talk.